Back Toning Exercises - Want a Lean, Sexy Back? Here's How to Get It!

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As I was writing the title for this article, I immediately belief of the Justin Timberlake song "bringing sexy back". I suppose you can throw that on your mp3 player and listen to it for motivation while you're in the gym performing this workout.

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Back Toning Exercises - Movement #1 - Pull Ups

I start every particular one of my back workouts off with the pull up exercise. Now, since you're working with your own bodyweight, it's one of the more difficult exercises to perform. If you're unable to perform the bodyweight version, there are a few ways you can make things easier on yourself.

First, you can use an assisted pull up machine if your gym has one. If not, you can substitute the pull ups for the lat pull down machine - pretty much every gym has one of those.

- perform 3 sets of 10-12 repetitions (as many as you can if performing the bodyweight version)
- Rest 2 minutes between sets

Back Toning Exercises - Movement #2 - Dumbbell Rows

This is an awesome exercise for toning the upper back region. As the name indicates, you'll be using an appropriately weighted dumbbell to perform the movement. Be sure to operate both your form and tempo since this is one of those exercises that most people end up doing wrong.

- perform 3 sets (per arm) of 10-12 repetitions
- To be done 1 arm at a time
- Rest for 60 seconds only once both sides are completed

Back Toning Exercises - Movement #3 - Low Back Extensions

This is also an important exercise as the benefits go way beyond plainly seeing better. It's estimated that 80% of the worlds people will suffer from low back pain at some point in their lives. Strengthening the lower back - and all surrounding core muscles - is an exquisite preventative quantum to cut your chances of being part of that 80 percent statistic.

- perform 3 sets of 10-12 repetitions
- If you feel as though 10-12 repetitions is easy, then hold a barbell near your chest to add resistance.
- Rest for 60 seconds between sets

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increase Your Sales With This Fun employee Game - retail Staff development Tip #26

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While it is leading to understand that the citizen who work for you have a life covering of work, it is also leading to comprehend that - lowest line - your customers do not care. Your customers care about one thing. The assistance they get when they are in your store. Period.

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How is increase Your Sales With This Fun employee Game - retail Staff development Tip #26

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So while it is good to be sensitive to your staff's scheduling requests, it is more leading that your store runs well and your customers get the assistance they deserve. Two simple tactics will go a long ways towards solving this dilemma.

First: Have a schedule ask form that your staff must fill out and that you reconsider on a first-come, first-served basis. You might also think about putting a limit on the amount of requests any person can make in any singular time period.

Second: Remember, they work for you. It is their job as your worker to work the schedule that you write, not your job to work colse to their communal calendar. If person submits a ask that you can not satisfy and still mouth the high levels of assistance you expect to deliver it is Ok to deny the request.

Ultimately, your accountability is to generate a staff that works towards giving your customers great service. Take a look at the citizen who work for you. Are they pitching in, or do they need to go away? Sales contests are a fun and inexpensive way to inspire your sales staff to pitch in. Try our popular contest and...

Play "Pass The Buck".

The game goes like this... Pick a day when you want to maximize sales and give the first person who makes a sale that day a dollar bill to hold (or bill or bill depending on how hard you want your staff to play!). The next person who makes a bigger sale than that first gets "passed the buck". The next time a larger sale is made the "buck" gets passed again. This person who has the top sale that day is left holding the buck and gets to take home the !

We love this contest for six very specific reasons:

It is really fun. It is super simple. It encourages lots of add-ons. It encourages up-selling. It immediately rewards great worker performance. It puts more money in the cash register.

Your employees will love it, and so will you!

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How's Your "Ecabulary"? Shifting Our Perceptions of Words in the Ecommerce World

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Megan, a college sophomore at Indiana University, punched her prestige card amount into a website with a mailing address somewhere in China. She needed to buy a new 0, 36" plasma Tv with Free Delivery for her Sorority House. Seems that there was an "accident" that found the old Tv in the bathtub wearing a pink tee shirt and a happy face drawn on it with lipstick--the day after a weekend "study party."

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Megan's dad at home in Park Ridge, Il meanwhile, shreds adequate junk mail daily to stuff adequate scarecrows to safe all of Iowa's corn crop, and he melts old prestige cards on the stove and burns every other document that list his name-even the bill from the lawn mowing service for raking leaves. He believes that punching in a prestige card into a computer is like giving his cash to the devil to buy coal. Too risky.

Generational differences in how ecommerce and transportation online is perceived, suitable or not is a hot topic and the biggest challenge for marketers to get Megan's dad to pony up his prestige card to buy online, trust the law or sign up for a group media site and get hip, man. Like any other technology, convert is unwelcome when it involves a lot of reprogramming the mind as well as the remote control. Naturally suggesting a shift in how to view a topic can be adequate to get a new dialogue started.

One way to define these differences in generational views of the web is to use a invented word to characterize this phenomenon. Here it is: Ecabulary. Yes, it sounds more like a curative term describing a part of your lower gastro intestinal tract, yet it's a easy way to differentiate some subtle and big shifts in science of mind of using the ecommerce more each day.

Psychology and the internet--how we buy, sell , research, learn, listen, talk, etc. Is still less than 20 years old. Concepts of trust, intimacy, emotions and expectations are falling under dissimilar levels of personal adjustment and acceptance based on demographics, gender, race, culture, religion, education, geography, as well as the sophistication level of one's boss and the technology utilized in daily work.

Here's a list of some examples of old vocabulary expectations and new ecabulary realizations highlights differences and perception of consumers about ecommerce.

Relationship-Elationship: We think of relationships in a more emotional aspect of the human connection: see, touch, smell, hear. We're able to use all our tactile senses to size up relationships as they grow. Elationships are fragments of data, we don't always know where, what, why, how or who that "someone is" behind the font or even the picture. Their voice to us is words. No inflection, cadence, accent, pacing, breathing, laughter, sadness, etc. We begin to form opinions of this someone from only a few clues-relying on our bias, stereotypes and level of intellect to form judgments or rationalize the situation. Trust and commitment is a deeper concern and lingers on.

Intimacy-Etimacy: Intimacy is a extremely expensed word in humans; a word saved for special things, special citizen and rarely used by us in a casual context. Intimacy in ecommerce can be risky to our emotional equilibrium because we want to believe the person's expressions and sincerity in anything dialogue we're having, yet the lack of tactile clues and trust of a viable, validated/legitimate peer leads to perpetual suspicion for many people. Etimacy is much more restrictive and guarded than what would be described as intimacy.

Authenticity-Ethenticity: Authentic suggests a safe bet grounded-ness and genuineness to something be it a product, food, recipes, friendships and the like. Ethenticity relative to products, services and group network relationships are missing parts of human touch and the chemistry that goes with it. Fragmented conversations, days in the middle of twitters, tweets and postings creates inconsistent messages, raising doubts to the authentic intentions of the relationships. Delayed gratification becomes a lost art.

Deal-Eal: Doing business, production a deal on a handshake and a promise is not part of our web world. Enter ecommerce and the "Eal." No face, no handshake, no voice-only a PayPal logo, a security firewall that "looks authentic" and we give our prestige card amount to a stranger because the website looks legitimate, or should we say "egitimate?" either way we've become more conditioned, even desensitized, to giving away data we long held in total secrecy unless we say the eyeballs of the someone we're production the deal.

Emotion-Eemotion: Similar to intimacy, emotion can be based on words written, photos that could be real or stock photos from Getty Images. Graphs, testimonials, a video presentation, as well can be 100% truthful, yet because no bodily presence, a exiguous doubt can linger. No voice inflection, eye contact, sweat on the forehead, the broken arm in a cast, the child standing next to you. For us primates that have been programmed for face recognition, ecommerce is a challenge.

Opportunity-Epportunity: Suspicion hangs over ecommerce as long as deceptive citizen and thieves live on earth. Risk is ever-present and we continue to seek more checks and balances the higher the price tag goes. Brand name businesses have the edge in the trust factor.

Reputation-Eputation: group networking sites are getting better at dismissing the fakes. LinkedIn and others have filters and kill switches that will cut out those who are reported as liars or deceptive. Big associates have an easier time selling their brand as legit than the plasma Tv folks online in China, but this is changing.

Voice-Evoice: Tones, pitch, timbre, baritone, tenor, nasal, bass, soothing, irritating, authoritative, dimwitted-all characterize human voice. Evoices lack the human element of comparing/contrasting and reference points. Evoices can't elicit memories or help us retrieve clues to help us make decisions or confirm impressions. Evoice is hard to generate a brand called "individual personality" or humanness that helps ground us. A customer service tech named Steve, living in India, is hard to accept for some skeptics living in Omaha.

Identity-Edentity: Like the Second Life site of make believe for adults, our identity covering ecommerce is composed of experiences we've left with others, as well as the residue we take with from them. Identity, as defined as "you" is involved and ever-changing in our perceptions of self as we grow, learn, love, fail, or succeed. Edentity can be made to be magically perfect. Flaws, faults, blemishes and age lines can be erased liked the ecommerce video ads wipe soap scum way in two seconds. One's edentity can be intentionally or unconsciously fabricated to fit our modified group self we select to gift and leave the wrinkles and bad stuff off the record. Like the weight stated on your driver license: it never changes for some people.

Peers-Eers: Credentials, accomplishments, press, media exposure, pages on Google can recommend more power, fame-even wealth than is no ifs ands or buts the case. Illusions abound and smoke and mirrors are on sale now. Peers know you one way, but Eers only see the face of the group relations spin and marketing angle either be your Facebook, LinkedIn, your alumni bio, or your firm profile. What appears on screen can be distorted and presumed to be something more or less than what the real someone behind the credentials is all about. Good or bad, the consequences of basing decisions solely on Eers words can last a long time.

Perception-Erception: Like prestige and Relations, Perception is based on combined experiences a someone has to form safe bet biases, or heuristic devices to make fast decisions. Ecommerce affords more tools to the intended marketer to sway or dis-sway a someone from doing something without more data, clues or time to decide. "If you don't purchase these tickets in 2 minutes, they will be put back into the For Sale slot." settle Now!

Attitude-Ettitude: Attitude is courted by intention and self-confidence status. Ettitude can be masked and distorted with phrasing and pictures to persuade based on guilt, fear, loss, authority, scarcity, group proof, habit, consistency, among other elements of persuasion theory. Attitude when turned to Ettitude takes time to sort and define all the messages and intentions.

Energy-Egerny: Personal energy is more than bodily activities like gestures, fast walk/run, facial movements, rate of speech, etc. energy is an aura that surrounds a someone in ways we can't always define. Intellectual, sexual, athletic, firm energies are all different. Egerny is subjective, and, once again, be manufactured to be what the provider wants to present. Like edited video tapes, dissimilar messages can come from the same mouth.

Credibility-Eredibility: Longevity, loyalty, success, value-all part of credibility. Eredibility relies on ecommerce policies and others to police the web to sort straight through the bad stock and swindlers. Credibility remains with compelling value, stayed products and consistent reviews. Longevity in firm is not a ecommerce value due to its adolescence age. Value is the operant word.

Behavior-Ehavior: Bad behavior/Bad ehavior all get noticed fast and word spreads even faster. Fortunately, some things remain the same.

Believe-Elieve: One phrase describes the similarities: Trust from other sources to confirm our impressions.

If you're selling products and services via ecommerce, ask yourself these questions as you constantly revise your marketing/branding/deliverables via the most recent technology:

1. Does our stock or service marketing tools point to strong trust and consistency in the vocabulary/ecabulary of ecommerce?
2. Do we allow/encourage/direct the customer to apply as many human senses as potential to taste our product/service to make a decision faster and confidently?
3. What can you do to add one more emotional trigger for the customer's sense of sight, sound, touch, taste, smell that will keep their concentration longer?
4. Is there a way to allow the customer to become more interactive and experiential in the purchase or characterize as they shop?

These four questions allow you to consider not only all the tactile potentiality of a customer's needs, but encourages you to look for other add-ons of taste and tie-ins/alliances to accumulate all the senses. For example, contribution free music downloads, humor utilizing with video or clever ads, coupons, videos that instruct, etc. Seek out alliances and victorious outlets that generate that safe bet buzz that you desire. Ride their wave, rent their waves if you have to.

Lastly, watch for themes, former events/celebrations and current events to tie the customers gift sensory states that are being bombarded in our 24/7 world of news updates and tie your story and products/services into their real need right now.

Follow these ideas and you accumulate more revenue, er, evenue for your firm from Megan...and her dad.

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